25 Beauty Goods From Target That Are Game-Changing For Your Routine (2024)

Table of Contents
1. A lightweight E.l.f. power grip primer which will give your makeup a firm base so it stays on and solid without melting off ~even if~ you sweat or it's scorching hot outside. 2. A genius curl mousse to boost the volume and shine of your finger waves, finger coils, and protective styles with a fun n' fluffy one-step formula. No frizz here, baby. 3. A Milani setting powder that has a powerful mattifying effect, which means it's an expert at visibly reducing shine while absorbing excess oil, letting your amazing makeup look last that much longer. 4. A gua sha tool great for de-puffing, improving circulation, and helping with lymphatic drainage on your stunning visage. It even comes with its own darling little carrier case. 5. A detoxifying Burt's Bees clay face mask to prevent break-outs by unclogging your pores and hydrating and nourishing your skin with some much-needed nutrients. Talk about a total facial *glow-up.* 6. A witch hazel lavender toner you can apply pre-moisturizer at night to help lock in that hydration before you snooze. This trusted toner also balances out oils, helps maintains a proper moisture barrier and reduces the look of pores. It's like a quick liquid FaceTune for real life. 7. A pack of Neutrogena makeup-removing wipes to prevent mascara stains and makeup streaks from turning your pillowcase into a piece of modern art by morning. These are gentle on your skin, so you don't have to worry about them drying or irritating it. 8. A Maybelline mascara featuring a super flexible wand and sensational lash flare effect that'll leave your lashes feeling soft and conditioned in addition to looking voluminous and absolutely wow-worthy. 9. A gorgeous Colourpop eyeshadow palette available in some truly stunning color options. Reviewers rave that these shadows are highly pigmented, blend beautifully, and, of course, look amazing on their eyelids. 10. A niacinamide serum to help de-puff and de-congest your poor stressed pores. It works to fade dark spots and improve overall skin texture, AND it's cruelty free. Perfection! 11. A tinted lip balm that's 100% vegan and cruelty-free, not to mention ultra-moisturizing, with a lush wash of color that keeps your smackers smooth and supple for up to eight hours. 💋 12. A pack of Pacifica zit stickers shaped like cute little rainbow hearts and infused with tea tree oil to soothe breakouts. Plus, these little hearts are way more adorable and ~soft grunge aesthetic~ than the look of pesky pimples. Use these to cover up breakouts, treat them right at the source, and reduce your urge to pick because honestly, why would you wanna disturb those cute little hearts?? 13. A nail care cuticle oil because professional manicures cost a lot of money, but this little bb is *oh-so-cost effective* at keeping your nail beds soft, supple, and moisturized on the cheap. 💅 14. A cruelty-free conditioning detangler hair spray for when your otherwise-luscious locks need some extra TLC. This stuff not only smells like an orange creamsicle (OMG) — reviewers also rave that it works wonders on all hair types, strengthening and leaving hair untangled, silky, and polished to perfection. 15. A dark spot remover as, with the bright, wonderful sun, can come increased hyperpigmentation and scar visibility. This Korean skincare formula features powerful plant-based acids to gently brighten, exfoliate, and help even skin tone. 16. A Black Girl Sunscreen SPF 30 made by women of color to protect your skin from sun damage while adding much-needed moisture. Bonus: it won't leave an annoying white residue behind as it dries completely clear. 17. A smart smoothing shampoo if your current hair cleanser just ain't cutting it in your journey to frizz freedom. This cruelty-free, vegan, salon-grade formula adds moisture, controls frizziness and leaves your tresses shiny and supple. Oh, là là. 18. A fantastic waterproof L'Oreal Paris eyeliner to give you that perfect cat eye sharp enough to kill a man. ;) It's also smudge-proof, so it'll have you (and everyone you pass by) saying meow. 19. A darling strawberry jam blush that not only gives you a sweet, rosy flush but also smells deliciously like real strawberries. It's a delightful treat for your cheeks and your senses. 🍓 20. A dewy E.l.f. setting spray to lock in your makeup with a fresh, hydrated finish. This little mist is your secret weapon for that just-applied look all day long, keeping your makeup on point even when the temperature's rising or the rain is falling. 21. An anti-chafe balm which makes for a real skin-saver on hot days or during long walks and runs. Glide it on to prevent dreaded friction, redness and irritation between your thighs. 22. A Dr. Teal's foaming bath packed with pure Epsom salt, melatonin, and essential oils to not only nourish your skin as you enjoy a hot bath, but also to help you relax and drift off into dreamland if you take one before bedtime, which I highly recommend in addition to this fantastic bubble bath. 23. And a soothing lavender bar soap to turn your bath or shower into a luxurious spa experience. The calming scent of lavender paired with certified fair trade ingredients will leave your skin soft, smooth, and smelling divine. 24. A brilliant Pacifica glow serum that's like sunshine in a bottle. Packed with natural ingredients, it's your secret weapon for radiant, dewy skin that shines bright all day. 25. And a lightweight gel cream mositurizer to leave your face feeling absolutely PLUSH, properly softened and hydrated all the live long day.

    We hope you love our recommendations! Some may have been sent as samples, but all were independently selected by our editors. Just FYI, BuzzFeed and itspublishingpartners may collect a share of sales and/or other compensation from the links on this page.

    These beauties are way too good to pass up.

    by Julia Lynn RubinBuzzFeed Contributor

    1. A lightweight E.l.f. power grip primer which will give your makeup a firm base so it stays on and solid without melting off ~even if~ you sweat or it's scorching hot outside.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (2)

    Target

    Promising review:"The best primer I’ve ever used! I have used this product for a long time now and have tried other products which don’t compare to this one. It keeps your makeup locked in all day!" —Kaylee

    Price:$10

    2. A genius curl mousse to boost the volume and shine of your finger waves, finger coils, and protective styles with a fun n' fluffy one-step formula. No frizz here, baby.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (3)

    Target

    Promising review: "It creates a curl cast that’s frizz-free and easy to scrunch out. It also gives good definition and volume, but not too much." —Target reviewer

    Price:$14+ (available in two sizes)

    3. A Milani setting powder that has a powerful mattifying effect, which means it's an expert at visibly reducing shine while absorbing excess oil, letting your amazing makeup look last that much longer.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (4)

    Target

    Promising review:"Love this! I will be buying this again!" —ahtnamS

    Price:$11.99

    4. A gua sha tool great for de-puffing, improving circulation, and helping with lymphatic drainage on your stunning visage. It even comes with its own darling little carrier case.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (5)

    Target

    Promising review:"Have used this everyday since I first got it. It’s easier to use than a previous gua sha tool that I had and much sturdier. My precious tool broke when I dropped it in the shower. I dropped this one the other day and was so happy to see that there wasn’t a scratch on it. I also like that it comes in a case that’s useful for storing and has a diagram for which part to use on sections of your face." —AmandaLV

    Price:$15.99

    5. A detoxifying Burt's Bees clay face mask to prevent break-outs by unclogging your pores and hydrating and nourishing your skin with some much-needed nutrients. Talk about a total facial *glow-up.*

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (6)

    Target

    Promising review:"I like this a lot. I tried it to compare to another more expensive detox mask that I like and it compares well. It made my skin feel very smooth and clean." —Enska

    Price: $17.39

    6. A witch hazel lavender toner you can apply pre-moisturizer at night to help lock in that hydration before you snooze. This trusted toner also balances out oils, helps maintains a proper moisture barrier and reduces the look of pores. It's like a quick liquid FaceTune for real life.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (7)

    7. A pack of Neutrogena makeup-removing wipes to prevent mascara stains and makeup streaks from turning your pillowcase into a piece of modern art by morning. These are gentle on your skin, so you don't have to worry about them drying or irritating it.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (8)

    Target

    Promising review:"Neutrogena face wipes are great for gently removing eye makeup. I also like how cool and smooth they feel in your face as a 'wake up' in the morning." —Rozzi

    Price:$2.69+(available in three sizes)

    8. A Maybelline mascara featuring a super flexible wand and sensational lash flare effect that'll leave your lashes feeling soft and conditioned in addition to looking voluminous and absolutely wow-worthy.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (9)

    instagram.com

    Promising review:"I got this mascara because it caught my eye, and it did not disappoint! It doesn’t leave my lashes clumpy, but it gives them definition and length. Also, my curl lasts all day!! I will definitely keep purchasing!" —Oh

    Price:$11.89 (available in four styles)

    9. A gorgeous Colourpop eyeshadow palette available in some truly stunning color options. Reviewers rave that these shadows are highly pigmented, blend beautifully, and, of course, look amazing on their eyelids.

    Target

    Promising review: "I love this Colourpop palette. The colors are beautiful. They are the perfect pigment and go on effortlessly. They blend well and last hours. The price is also great!" —Courtney

    Price: $14 (available in nine styles)

    10. A niacinamide serum to help de-puff and de-congest your poor stressed pores. It works to fade dark spots and improve overall skin texture, AND it's cruelty free. Perfection!

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (10)

    Target

    Promising review:"This actually worked to fade dark spots and even my skin tone! I have tried countless products and this was the first to ever work!" —Timianne

    Price:$20.99

    11. A tinted lip balm that's 100% vegan and cruelty-free, not to mention ultra-moisturizing, with a lush wash of color that keeps your smackers smooth and supple for up to eight hours. 💋

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (11)

    Target

    Promising review:"Great color and so moisturizing. Feels more like a lip balm, but gives me a subtle color. Moisture lasts for a good while." —Joyful

    Price: $12.19(available in seven colors)

    12. A pack of Pacifica zit stickers shaped like cute little rainbow hearts and infused with tea tree oil to soothe breakouts. Plus, these little hearts are way more adorable and ~soft grunge aesthetic~ than the look of pesky pimples. Use these to cover up breakouts, treat them right at the source, and reduce your urge to pick because honestly, why would you wanna disturb those cute little hearts??

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (12)

    Target

    Promising review:"I live for these things. They do their job and if I have one on during the day, no one asks me what the heck it is because I have kids. That’s if they even notice them! No one assumes I have acne; they just assume kids are sticking stickers to my face. Win-win."—Spotted momma

    Price: $6.99for a pack of 30 stickers

    13. A nail care cuticle oil because professional manicures cost a lot of money, but this little bb is *oh-so-cost effective* at keeping your nail beds soft, supple, and moisturized on the cheap. 💅

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (13)

    Target

    Promising review: "Where has this been all my life? I have dry, cracked cuticles all year long no matter what I do. After using this oil for one day I look like I just came home from getting a manicure."—Targetgal

    Price: $10.49

    14. A cruelty-free conditioning detangler hair spray for when your otherwise-luscious locks need some extra TLC. This stuff not only smells like an orange creamsicle (OMG) — reviewers also rave that it works wonders on all hair types, strengthening and leaving hair untangled, silky, and polished to perfection.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (14)

    Target

    Promising review:"Helped my hair with frizz, and smells like an orange creamsicle. I don’t have issues with tangles, but my hair did feel more moisturized with this product after blow-drying." —Sarah

    Price: $7.99

    15. A dark spot remover as, with the bright, wonderful sun, can come increased hyperpigmentation and scar visibility. This Korean skincare formula features powerful plant-based acids to gently brighten, exfoliate, and help even skin tone.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (15)

    Target

    Promising review:"It works with continued, consistent use. It fades away dark spots, no lie. I have no incentive whatsoever to come on here and post a review, but it was that good I had to. I’ll be honest, I thought it was going to be another Target run buyer’s remorse, but it proved me wrong. God bless!" —Sjjoylove

    Price:$21

    16. A Black Girl Sunscreen SPF 30 made by women of color to protect your skin from sun damage while adding much-needed moisture. Bonus: it won't leave an annoying white residue behind as it dries completely clear.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (16)

    Black Girl Sunscreen

    Promising review:"Great moisturizer and sunscreen! Love this for daily use." —Dee

    Price:$19.59

    17. A smart smoothing shampoo if your current hair cleanser just ain't cutting it in your journey to frizz freedom. This cruelty-free, vegan, salon-grade formula adds moisture, controls frizziness and leaves your tresses shiny and supple. Oh, là là.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (17)

    instagram.com

    Promising review:"Love this shampoo! I have blonde highlights and thick frizzy hair, and this shampoo was great for my hair! I honestly think it’s amazing for the price!" —murrcla

    Price:$12.99

    18. A fantastic waterproof L'Oreal Paris eyeliner to give you that perfect cat eye sharp enough to kill a man. ;) It's also smudge-proof, so it'll have you (and everyone you pass by) saying meow.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (18)

    Target

    Promising review:"It works great and is super easy to use. I like how it’s easy to use on my waterline and doesn’t transfer." —Grace

    Price:$8.99 (available in seven colors)

    19. A darling strawberry jam blush that not only gives you a sweet, rosy flush but also smells deliciously like real strawberries. It's a delightful treat for your cheeks and your senses. 🍓

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (19)

    Target

    Promising review:"I didn’t expect it to smell like strawberry. Very good color and it goes on light with coverage that is not thick and heavy." —Lonnie

    Price:$8.49

    20. A dewy E.l.f. setting spray to lock in your makeup with a fresh, hydrated finish. This little mist is your secret weapon for that just-applied look all day long, keeping your makeup on point even when the temperature's rising or the rain is falling.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (20)

    Target

    Promising review:"This is the most effective setting spray i’ve used in a while! I did pure white makeup for a convention I was going to, and it was painstakingly hot outside, but my makeup didn’t move an INCH!" —colin

    Price:$10

    21. An anti-chafe balm which makes for a real skin-saver on hot days or during long walks and runs. Glide it on to prevent dreaded friction, redness and irritation between your thighs.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (21)

    Target

    Promising review:"This works great to prevent chaffing! Easy to use and convenient size. Smells good, too!" —PomMom

    Price:$12.19

    22. A Dr. Teal's foaming bath packed with pure Epsom salt, melatonin, and essential oils to not only nourish your skin as you enjoy a hot bath, but also to help you relax and drift off into dreamland if you take one before bedtime, which I highly recommend in addition to this fantastic bubble bath.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (22)

    Target

    Promising review:"This is such a great bubble bath, really worth the money. Creates a lot of bubbles and a silky water. Love this!" —Stacey

    Price:$6.99

    23. And a soothing lavender bar soap to turn your bath or shower into a luxurious spa experience. The calming scent of lavender paired with certified fair trade ingredients will leave your skin soft, smooth, and smelling divine.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (23)

    Target

    Promising review:"My family loves this soap. Leaves us feeling clean and fresh with a very light scent that doesn't linger." —Jordan B

    Price:$5.49

    24. A brilliant Pacifica glow serum that's like sunshine in a bottle. Packed with natural ingredients, it's your secret weapon for radiant, dewy skin that shines bright all day.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (24)

    Target

    Promising review:"I bought this for the first time and LOVE the feeling of it mixed in with my moisturizer! I have seen a difference in my skin brightness after using this and highly recommend! I was so happy to see this at Target!" —KA

    Price: $21.99

    25. And a lightweight gel cream mositurizer to leave your face feeling absolutely PLUSH, properly softened and hydrated all the live long day.

    25 Beauty Goods From Target That Are Game-Changing For Your Routine (25)

    Target

    Promising review:"This item is amazing!!! It leaves my face so moisturized!" —Brie

    Price:$9.99+ (available in two sizes)

    Reviews have been edited for length and/or clarity.

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